Substack School for Creative Overthinkers

$89.00

You’re tired of cramming yourself into a niche.

You’ve been playing the Instagram game for too long, and you don't want to trim down your ideas to fit into 7-second videos.

There are more sides to you than your grid can show. You have more interests than can possibly fit inside 150 characters of an Instagram bio.

You’re disgruntled by the advice to pick a niche... and we get why.

👉 You’re craving depth, creative freedom, a corner of the internet that’s actually yours — where your work gets to breathe.

👉 You want a place where you can experiment, expand, and remember why you started making things in the first place.

You don’t need a niche — you need a newsletter.

That’s what we’ll build together inside Substack School for Creative Overthinkers. We'll show you the ropes on how to design a thriving personal newsletter without losing yourself in a niche.

You’re tired of cramming yourself into a niche.

You’ve been playing the Instagram game for too long, and you don't want to trim down your ideas to fit into 7-second videos.

There are more sides to you than your grid can show. You have more interests than can possibly fit inside 150 characters of an Instagram bio.

You’re disgruntled by the advice to pick a niche... and we get why.

👉 You’re craving depth, creative freedom, a corner of the internet that’s actually yours — where your work gets to breathe.

👉 You want a place where you can experiment, expand, and remember why you started making things in the first place.

You don’t need a niche — you need a newsletter.

That’s what we’ll build together inside Substack School for Creative Overthinkers. We'll show you the ropes on how to design a thriving personal newsletter without losing yourself in a niche.

 

Substack School is for you if:

🎨 You’re an artist, writer, deep thinker, multi-hyphenate, ADHDer, or simply a sensitive creative who wants to build something online without selling out to an algorithm or boxing yourself into a niche.

💭 You’ve thought about starting a Substack a million times but can’t land on a name, topic, or direction.

📝 You have 74 half-written drafts, 17 different ideas for a newsletter, and no clue what your “niche” is.

🌿 You’re craving consistency, visibility, and a portfolio for your ideas that can grow with you.

💡 What You’ll Learn

Part 1: How to Brand Your Publication (3 lessons)

How to name, describe, and visually shape your newsletter so it feels like you.

🌀 Define the essence of your brand without boxing yourself in

🎯 Clarify a premise that gives you room to evolve

✍️ Write your bio, welcome email, and about page (without spiraling into self-doubt)

🎨 Pick a look-and-feel without getting lost in the fonts and colors

Part 2: How to Develop Your Style (3 lessons)

Set up a structure you can actually stick to, discover what you love writing about, and build a practice that feels sustainable.

📅 Choose a publishing rhythm that supports you instead of burning you out

🗂️ Decide on a format you can stick with

🔊 Unmask your real voice

🪴 Treat your publication like a creative garden

Part 3: How to Grow Your Presence (3 lessons)

Get readers, build momentum, and make some money without turning Substack into an unsustainable grind.

👀 Package your posts so people want to read them

💌 Use Notes to connect and grow your audience organically

💸 Softly plug your offers, build community, and experiment with monetization

🔁 Keep it fun, fluid, and personal

🎧 What You'll Get

  • 2.5 hours of teaching, broken into bite sized of audio lessons so you can listen like a podcast!

  • A Notion companion with templates, examples, and thought prompts

  • Lifetime access + future updates included